Urgent Notice to the Community

One of my neighbors sent around an urgent email to the 500+ folks who happen to share the same street address:

If you were as shocked as we were to find out that [Convenience Store Directly Across the Street] were no longer carrying [Favorite Brand of Ice Cream] then we completely understand.  For some reason they have decided that they weren't selling enough . "REALLY" How many times have you went to [Store] and they were completely sold out of [Favorite Ice Cream Product], even the cashiers are in shock . 

So in an effort to save all residents from [Favorite Product] withdrawal [Store] has agreed to stock [Favorite Brand] low fat Ice Cream [Favorite Product] this weekend and if they sell well they will continue to carry them for us, the residents of [Building]. 

So if you love [Favorite Brand] and you want [Store] to continue carrying them then please purchase them this weekend .Don't let our [Punning Reference to Favorite Product] get away !!!! 

Reluctantly leaving aside the fact that I'd never heard of this particular brand of ice cream before -- let alone this particular product -- I found this heartfelt plea quite astonishing.

This is, after all, Manhattan.  The heart of New York City.  We have a lot of convenience stores and supermarkets and specialty stores that sell a spectacular variety of ice cream products; available brands range from the obscure to the inescapably omnipresent.  If the convenience store across the street stops stocking it, well - just walk one block further to get to the next convenience store.  There are 5 grocery stores within a 20-minute walk (including one very large upscale supermarket).  A quick subway ride will take us to numerous other food emporia.  Failing all that, a reliable and well-known online grocery delivery service happens to carry this particular brand of ice cream and can deliver it to our very doorstep.

Then again, I suppose it's good to be passionately committed to a cause -- and as causes go, this one is harmless enough.  I don't know the sender personally, but I certainly hope he is able to enjoy his favorite ice cream product to his heart's delight for many years to come.